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DaizieAI visibility, made clear

AI Visibility

Be found. Be understood. Be represented accurately.

AI is your new introduction. Make sure it gets you right.

Daizie is a research-backed, rubric-based AI visibility assessment for small and medium businesses — coaches, consultants, agencies, retail, service, SaaS. Not a dashboard. A real diagnosis and a targeted playbook, calibrated by Marty personally, so ChatGPT, Claude, Perplexity, and Gemini can find your business, understand it, and recommend it accurately. Also called AEO or GEO — same discipline, different name.

Get your free readiness check →See what's in the paid Assessment
Live AI testing for paid auditsFive readiness driversQuantified, prioritized fixesBuilt by an enterprise informaticist

Two ways in

Free or full.

Both start with your website. The free check tells you how ready you are. The paid Assessment tells you how AI is actually representing you.

Free Daizie Readiness Check

$0

30 seconds. Email required to see your report.

A fast, honest read on whether your website gives AI clear signals.

  • Your AI Readiness Score across five drivers, plotted on a heatmap so you see exactly where you land
  • A quick check on the profiles AI reads for your business type
  • What each of the five drivers is, and how you scored on each
  • Your two biggest opportunities to improve, in plain English
  • A clear next step — fixing your site, or booking the Assessment
Run the free check →
Most chosen

Daizie AI Visibility Assessment

$895

One-time. Delivered in 24–48 hours.

The full protocol: live AI testing on four engines, every claim verified, and a plan tuned to your business type.

  • Four AI engines tested: ChatGPT, Claude, Perplexity, Gemini
  • Eight buyer-question queries; 32 live AI responses captured and saved
  • Every factual AI claim about your business verified against your real sources
  • Quadrant chart plotting you against two competitors you name
  • Three readiness fixes and three accuracy fixes, separated and prioritized
  • 30-minute review call with Marty
Book the Assessment →

Prefer to talk before you buy? Book a free 20-minute conversation — no pressure. Book a free 20-minute conversation →

The detail

What actually changes when you upgrade.

Same starting point, very different job. Here's the honest crosswalk — what each tier measures, what it can and can't claim, and what you walk away with.

Free Readiness Check

$0 · instant

AI Visibility Assessment

$895 · 24–48 hrs

What we look at

FreeYour website and the profiles AI reads for your business type.

AssessmentYour website, those profiles, plus what live AI systems actually say when your prospects ask.

How we measure

FreeA 30-second automated scan against the five readiness drivers.

AssessmentLive queries to four AI engines; every response captured; every factual claim verified against your real sources.

AI engines tested

FreeNone — the free check does not run live AI.

AssessmentChatGPT, Claude, Perplexity, Gemini.

Live AI responses captured

Free0

Assessment32 responses (8 queries × 4 engines).

Claim verification

FreeNot included. The free check cannot tell you if AI is misrepresenting your business.

AssessmentEvery factual claim labeled supported, unsupported, contradicted, stale, ambiguous, or not verifiable — with source excerpts.

Competitor comparison

FreeNot included.

AssessmentTwo named competitors plotted on a Readiness × Visibility quadrant against you, on the same eight queries.

What you're allowed to honestly claim from the result

FreeThat your website is or isn't ready for AI to understand you, and what the biggest gaps are.

AssessmentEverything the free check says, plus: whether AI mentions you, recommends you, gets your facts right, and how you stack up against competitors.

Deliverable

FreeAn on-screen report with your score, master-key check, and top gaps.

AssessmentA three-page artifact — Report, Evidence Ledger, Methodology page — plus a 30-minute review call with Marty.

Turnaround

FreeInstant. About 30 seconds.

Assessment24–48 hours after intake, plus your review call.

Best for

FreeAnyone curious. A first look before deciding what to invest in.

AssessmentA defensible baseline before you spend on AI-visibility work, and a real plan you can act on.

How AI treats different businesses

Same rubric, three different playbooks. AI doesn't answer for a coffee shop the way it answers for a coach or a SaaS founder.

The Assessment tunes queries and scoring for your type. This is the research that decides which profiles matter for you — and which don't.

Lane

Local & brick-and-mortar

Plumbers, restaurants, dentists, salons, retail, home services, medical practices. Buyers ask AI opinion queries — "best latte in town," "cutest brunch spot."

The profiles that matter

  • Google Business ProfileFeeds Gemini, Google AI Overviews, and Claude's places lookup.
  • Bing PlacesFeeds ChatGPT and Microsoft Copilot local answers.
  • YelpFeeds Perplexity local citations and ChatGPT directly (Feb 2026 OpenAI partnership).

AI answers this business type with prompts like "recommend a [category] in [city]." The Assessment runs those.

Lane

Advice-driven services

Coaches, consultants, agencies, fractional executives, professional services delivered remotely or on-site. Buyers ask AI advice queries — "what does executive coaching actually cost," "how do I switch careers."

The profiles that matter

  • LinkedIn (company + founder)Consistently one of the most-cited domains for professional queries across every major AI engine.
  • One services directoryClutch, GoodFirms, Avvo, Super Lawyers, Chief Outsiders — whichever one your specific vertical uses.
  • Current-year listicles + thought leadership"Best [category] 2026" articles, podcast appearances, and long-form blog placements drive advice-query citations.

AI answers this business type with prompts like "best [category] for [ICP]" or "how do I [outcome]." The Assessment runs those.

Lane

Products & software

SaaS, physical products, digital products. Buyers ask AI comparison queries — "best CRM for a 2-person team," "cheapest scheduling tool with an API."

The profiles that matter

  • Software review platformG2, Capterra, TrustRadius, GetApp — the structured review platforms AI reads for feature comparison and buyer-fit queries.
  • SaaS directoryAlternativeTo, SaaSHub, Product Hunt — the "which tools are out there" indexes AI uses for alternative-product queries.
  • Current-year comparison articles"[Category] vs [competitor]" and "best [category] for [use case]" articles are the top comparison-query citation source.

AI answers this business type with prompts like "best [category] for [use case]" or "[our product] vs [competitor]." The Assessment runs those.

At intake, you tell us which lane you're in. The Assessment picks the right queries and grades the right signals — no generic average.

What gets measured

Five readiness drivers. Clearer AI answers.

Business Clarity

Can AI tell who you are, what you do, who you serve, where you work, and what you should be known for?

Source Support

Are the important claims about your business backed by your website, reviews, directories, profiles, articles, or other credible sources?

AI Readability

Is your website structured so crawlers and AI systems can read your pages, services, FAQs, schema, and source material?

Distinctive Point of View

Do you have a clear, supportable reason to be recommended instead of alternatives?

Recommendation Fit

Is it clear when your business is the appropriate choice, who it is best for, and when it is not the right fit?

What's inside the $895 Assessment

A three-page artifact you can act on.

Not a hundred-page report. Three pages that matter — plus every piece of evidence behind them, so you can verify anything and re-run it yourself.

The Report

Your three public scores — AI Visibility, AI Readiness, AI Business Accuracy — and the composite Business Accuracy Index. Three readiness fixes and three accuracy fixes, separated and prioritized for your business type.

The Evidence Ledger

Every one of the 32 AI responses we captured. Every factual claim we extracted. Every source we checked. Nothing hidden. If you want to re-run it yourself, you can.

The Methodology page

How the scoring works, cited to the research it came from. So you can defend the number, share it with your team, or hand it to your web person.

✓ Also included: a 30-minute review call with Marty to walk through what matters most for your business — not everything at once.

Who this is for

Small business owners with a website who suspect they are being skipped, misunderstood, or flattened when customers ask AI instead of Google. Solo experts, local services, consultancies, professional practices, and founder-led B2B businesses.

Who it isn't for

Businesses without a public website yet. Anyone hoping for a guaranteed AI ranking. Anyone who wants implementation work before the diagnosis is clear.

After the Assessment

Watch your visibility move over time.

Monthly Monitoring re-runs your full Assessment every month for $197/month. Dashboard of every monthly run, trends across all eleven measurements, and an email when each new report is ready. Two named competitors tracked monthly, one swap allowed per quarter. Available only after your first Assessment.

Ask Marty about Monthly Monitoring →
Marty Koepke

Who built this

Built by an enterprise informaticist who needed it for her own consultancy.

I'm Marty Koepke. Twenty years in enterprise informatics, fifteen-plus driving digital transformation across multi-state systems. System Clinical Informaticist at CommonSpirit Health. Author of Between the Clicks: The Hidden Work of Healthcare Informatics.

I built this because I ran the analysis on my own consultancy and was startled by what AI did not know about me - even though I have a book, an enterprise career, and a documented public history.

The methodology is designed to be auditable: readiness drivers, measured AI outcomes, source support, and plain-English recommendations.

Frequently asked questions

What is AI visibility (also called AEO or GEO)?

AI visibility is how well your business shows up — accurately — when someone asks an AI system a question. It's the same discipline whether you call it AI visibility, AEO (answer engine optimization), or GEO (generative engine optimization) — different names for the same work. Daizie is a research-backed, rubric-based assessment for small and medium businesses of every stripe: coaches, consultants, agencies, retail, service, SaaS. Not a dashboard. A diagnosis and a targeted playbook, calibrated by Marty Koepke personally, so ChatGPT, Claude, Perplexity, and Gemini can find, understand, and recommend your business accurately.

Is Daizie the same as SEO?

No. SEO optimizes for how Google ranks pages in a list of blue links. AI visibility (AEO/GEO) optimizes for how AI systems describe, cite, and recommend your business inside a generated answer — where there is no list, and often no click. Some SEO fundamentals still help, but the measurement is different. Daizie tests what AI actually says about you across four engines, not what page it ranks on.

Which AI systems does Daizie test?

The four consumer-scale AI systems your prospects are most likely to ask: ChatGPT (OpenAI), Claude (Anthropic), Perplexity, and Gemini (Google). Every paid Assessment runs eight buyer-question queries against each engine — 32 live responses in total — and every factual claim any engine makes about your business is verified against your real sources.

How long does the free Readiness Check take?

About 30 seconds. The free check reads your website and does a quick presence check on the profiles AI reads for your business type (Google Business Profile / Bing Places / Yelp for local; LinkedIn / one vertical directory / listicles for online B2B). It reports readiness only. It does not claim that live AI systems mention or recommend you — those are live-outcome claims that require the paid Assessment.

What's the difference between the free check and the $895 Assessment?

The free check tells you if your website is ready for AI to understand you. The paid Daizie AI Visibility Assessment tells you whether AI is actually doing it. We run 32 live queries across ChatGPT, Claude, Perplexity, and Gemini, verify every factual claim AI makes against your real sources, and plot you against two competitors you name. Two different questions — see the crosswalk above.

Why does it matter what type of business I am?

AI systems pull local recommendations from Google Business Profile, Bing Places, and Yelp — but almost never for online consultants or agencies. Those queries pull from LinkedIn, vertical directories like Clutch or G2 or Avvo, and current-year 'best of' listicles. If the tool doesn't know which lane you're in, it grades you on signals that don't matter for your business. The Assessment tunes queries and scoring for your type at intake.

What does Monthly Monitoring include?

After your first Assessment, Monthly Monitoring re-runs the full protocol every month for $197/month. You get a dashboard with all your monthly runs, a trends view tracking your movement across all 11 measurements, and an email when each new report is ready. Two named competitors tracked monthly, with one swap allowed per quarter. Optimizations + Remeasure ($4,100 add-on; $4,995 all-in with the Assessment) is available if you want Marty to implement the priority fixes for you.

Will this guarantee AI recommends my business?

No. No one can honestly guarantee that. The goal is to improve the evidence AI systems can use, reduce misrepresentation risk, and measure whether visibility and accuracy improve over time.

Is this just SEO with a new name?

No. Traditional SEO focuses on ranking in search results. This work focuses on how AI systems represent your business in answers: whether they find you, describe you accurately, support claims, preserve context, and recommend you in appropriate situations. Some SEO foundations still matter, but the measurement is different.

Do you keep my data private?

Yes. We do not sell, share, or train on your submission data. The AI queries we run are public-style business questions, and your report is treated as client work.

I'd rather just talk to you first.

That's fine. Book a free 20-minute conversation. We'll talk about your business and whether the free check, the Assessment, or ongoing monitoring is the right next step for you.